he moment Farah Perriam called us, we knew that she was very serious about branding her newly opened hairdressing business among the Mairangi Bay shops. She wanted a matting solution that would serve a dual purpose – keep her shiny, white floor clean and also make a big, bold brand statement at the door, as clients walked in. She was using a tiny “postage stamp” mat that just sat at the door as a namesake (see picture of actual mat). Farah had actually seen the logo mat that we had supplied to to Mairangi Bay florist, Tussie Mussie, a few weeks ago (click here to see the Tussie Mussie mat and read about it) and decided that she would go for something similar.
Farah promptly sent us the artwork and the size that she required the mat in and we sent her the proof. She approved it and off the mat went to be printed. We got the mat in under 2 weeks and Adele, the mat lady, decided to personally deliver it to Farah. For the fun of it, we decided (with Farah’s kind permission) to film the whole thing. She was absolutely stoked to see her logo mat being rolled out and we were happy to see another satisfied client.
Branding is very important for any business that seeks to stand out and shine in a competitive market. Logo mats are a great way to add branding in style, right at the door. You could get a logo mat from NZMATS.COM and take the next step in branding, just like Farah did.